55
water 330ml
Worth a lookShows low returns (0.0%), but a small market ($66K/yr) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Brand share
Good64%top-5 brand share — brands hold most of the demand
Growth
Good+44.8%90-day search growth — must beat 0% to launch
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,226.72avg incumbent reviews — the moat a new listing must climb
Price range
Okay£1.81–£22.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.88avg listing price — sweet spot $15–$100
Market size
Bad£66K£66K/yr · 80K searches