50
vodka
Worth a lookShows a $7.2M/yr market, but a concentrated shelf (top 5 take 92% of clicks) keeps it on the watch list.
Market size
Incredible£7.2M£7.2M/yr · 3.3M searches
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible14.4%search→purchase rate — share of searches ending in a sale
Avg price
Great£15.06avg listing price — sweet spot $15–$100
Price range
Good£13.02–£18.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad4,266.43avg incumbent reviews — the moat a new listing must climb
Growth
Bad-1.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad95%top-5 brand share — brand-locked demand
Competition
Bad92%top-5 click share — a locked-up shelf