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vinegar
Skip itPrices mostly outside the sweet spot ($0.50–$15.60) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible17.5%search→purchase rate — share of searches ending in a sale
Market size
Good£350K£350K/yr · 325K searches
Growth
Okay+14.2%90-day search growth — must beat 0% to launch
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad4,721.27avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad£6.15avg listing price — sweet spot $15–$100
Price range
Bad£0.50–£15.60cheapest to priciest tracked listing — scored on the share inside $15–$100