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twiglets
Skip itA concentrated shelf (top 5 take 85% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great11.6%search→purchase rate — share of searches ending in a sale
Review moat
Great323.08avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay£232K£232K/yr · 276K searches
Avg price
Bad£7.28avg listing price — sweet spot $15–$100
Price range
Bad£1.17–£18.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-15.3%90-day search growth — must beat 0% to launch
Brand share
Bad94%top-5 brand share — brand-locked demand
Competition
Bad85%top-5 click share — a locked-up shelf