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turmeric tea
Skip itSoft demand (-34.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible12.2%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,081.31avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad70%top-5 click share — a locked-up shelf
Avg price
Bad£8.72avg listing price — sweet spot $15–$100
Market size
Bad£76K£76K/yr · 71K searches
Price range
Bad£2.16–£16.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-34.6%90-day search growth — must beat 0% to launch