42
tuna in spring water
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible30.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great437.29avg incumbent reviews — the moat a new listing must climb
Market size
Okay£256K£256K/yr · 138K searches
Growth
Okay+10.0%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Price range
Bad£3.22–£18.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£6.01avg listing price — sweet spot $15–$100
Competition
Bad95%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier