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thorntons easter egg
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great151.63avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good£13.98avg listing price — sweet spot $15–$100
Competition
Bad75%top-5 click share — a locked-up shelf
Price range
Bad£5.65–£16.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£0£0/yr · 31K searches
Growth
Bad-97.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand