64
thank you chocolate
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Growth
Incredible+127.9%90-day search growth — must beat 0% to launch
Competition
Great35%top-5 click share — an open shelf
Brand share
Great56%top-5 brand share — no brand owns this niche
Review moat
Great437.37avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Price range
Okay£1.63–£22.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£8.26avg listing price — sweet spot $15–$100
Market size
Bad£44K£44K/yr · 167K searches