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suntory whiskey
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible£30.68avg listing price — sweet spot $15–$100
Price range
Great£9.20–£60.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+62.1%90-day search growth — must beat 0% to launch
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,877.89avg incumbent reviews — the moat a new listing must climb
Market size
Okay£163K£163K/yr · 83K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad91%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand