45
sultanas
Skip itPrices mostly outside the sweet spot ($0.82–$13.25) — this niche doesn't clear our bar today.
Conversion
Incredible21.6%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great220.92avg incumbent reviews — the moat a new listing must climb
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad£79K£79K/yr · 62K searches
Growth
Bad-9.3%90-day search growth — must beat 0% to launch
Avg price
Bad£5.86avg listing price — sweet spot $15–$100
Price range
Bad£0.82–£13.25cheapest to priciest tracked listing — scored on the share inside $15–$100