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strawberry yogurt
Skip itPrices mostly outside the sweet spot ($1.40–$3.89) — this niche doesn't clear our bar today.
Conversion
Incredible22.6%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great493.56avg incumbent reviews — the moat a new listing must climb
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Growth
Bad-1.0%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£56K£56K/yr · 107K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
Avg price
Bad£2.31avg listing price — sweet spot $15–$100
Price range
Bad£1.40–£3.89cheapest to priciest tracked listing — scored on the share inside $15–$100