39
stokes
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great112.08avg incumbent reviews — the moat a new listing must climb
Avg price
Great£17.72avg listing price — sweet spot $15–$100
Price range
Great£11.63–£27.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-13.7%90-day search growth — must beat 0% to launch
Market size
Bad£64K£64K/yr · 61K searches
Competition
Bad82%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand