43
stevia drops
Skip itPrices mostly outside the sweet spot ($4.89–$8.19) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great11.9%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Okay2,571.71avg incumbent reviews — the moat a new listing must climb
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Growth
Bad-1.3%90-day search growth — must beat 0% to launch
Avg price
Bad£6.51avg listing price — sweet spot $15–$100
Market size
Bad£42K£42K/yr · 54K searches
Price range
Bad£4.89–£8.19cheapest to priciest tracked listing — scored on the share inside $15–$100