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stem ginger
Skip itSoft demand (-37.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible17.3%search→purchase rate — share of searches ending in a sale
Review moat
Great211.87avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£10.07avg listing price — sweet spot $15–$100
Price range
Okay£2.67–£19.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Market size
Bad£59K£59K/yr · 34K searches
Growth
Bad-37.0%90-day search growth — must beat 0% to launch