50
spray starch
Worth a lookShows low returns (0.1%), but prices mostly outside the sweet spot ($2.32–$15.36) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible17.0%search→purchase rate — share of searches ending in a sale
Review moat
Good765.55avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+28.8%90-day search growth — must beat 0% to launch
Market size
Good£383K£383K/yr · 292K searches
Avg price
Bad£7.70avg listing price — sweet spot $15–$100
Competition
Bad83%top-5 click share — a locked-up shelf
Brand share
Bad96%top-5 brand share — brand-locked demand
Price range
Bad£2.32–£15.36cheapest to priciest tracked listing — scored on the share inside $15–$100