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65

spicy margarita

Worth a look

Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 26Growth 73Conversion 76Competition 75Returns 99Price range 82Avg price 82Brand share 38Review moat 92Quality gap 50

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Review moat

Great162.22

avg incumbent reviews — the moat a new listing must climb

Avg price

Great£17.71

avg listing price — sweet spot $15–$100

Price range

Great£3.18–£73.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Competition

Great40%

top-5 click share — an open shelf

Growth

Good+56.2%

90-day search growth — must beat 0% to launch

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Market size

Okay£108K

£108K/yr · 85K searches