55
spices
Worth a lookShows low returns (0.0%), but soft demand (-12.4% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Competition
Great31%top-5 click share — an open shelf
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Brand share
Good68%top-5 brand share — brands hold most of the demand
Market size
Good£462K£462K/yr · 1.1M searches
Price range
Good£0.96–£30.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,196.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.24avg listing price — sweet spot $15–$100
Growth
Bad-12.4%90-day search growth — must beat 0% to launch