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sparkling wine
Skip itPrices mostly outside the sweet spot ($2.78–$10.85) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great10.6%search→purchase rate — share of searches ending in a sale
Review moat
Great369avg incumbent reviews — the moat a new listing must climb
Market size
Okay£200K£200K/yr · 293K searches
Growth
Okay+9.2%90-day search growth — must beat 0% to launch
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£6.44avg listing price — sweet spot $15–$100
Competition
Bad86%top-5 click share — a locked-up shelf
Price range
Bad£2.78–£10.85cheapest to priciest tracked listing — scored on the share inside $15–$100