56
sour sweets
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible13.2%search→purchase rate — share of searches ending in a sale
Competition
Great38%top-5 click share — an open shelf
Review moat
Good743.65avg incumbent reviews — the moat a new listing must climb
Market size
Good£535K£535K/yr · 946K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Growth
Bad-3.4%90-day search growth — must beat 0% to launch
Price range
Bad£0.76–£18.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£4.29avg listing price — sweet spot $15–$100