38
sore throat lollipops for kids
Skip itSoft demand (-52.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Avg price
Good£14.72avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good£5.23–£37.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good754.86avg incumbent reviews — the moat a new listing must climb
Market size
Bad£41K£41K/yr · 38K searches
Competition
Bad92%top-5 click share — a locked-up shelf
Growth
Bad-52.2%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier