50
snowballs
Worth a lookShows low returns (0.3%), but a small market ($46K/yr) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Great125.35avg incumbent reviews — the moat a new listing must climb
Price range
Good£1.10–£49.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good63%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£10.99avg listing price — sweet spot $15–$100
Growth
Bad-17.8%90-day search growth — must beat 0% to launch
Market size
Bad£46K£46K/yr · 92K searches
Signals Low Review Barrier