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49

skirting board cleaner

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Soft demand (-25.4% this quarter) — this niche doesn't clear our bar today.

Market size 16Growth 12Conversion 57Competition 51Returns 99Price range 33Avg price 38Brand share 76Review moat 54Quality gap 82

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Brand share

Great59%

top-5 brand share — no brand owns this niche

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,348.75

avg incumbent reviews — the moat a new listing must climb

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay£10.61

avg listing price — sweet spot $15–$100

Price range

Okay£2.52–£21.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad£62K

£62K/yr · 122K searches

Growth

Bad-25.4%

90-day search growth — must beat 0% to launch