60
serrano ham
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great£57.14avg listing price — sweet spot $15–$100
Review moat
Great196.81avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Market size
Good£375K£375K/yr · 106K searches
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Price range
Okay£2.58–£295.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-13.8%90-day search growth — must beat 0% to launch
Signals High Price