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scotch bonnet
Skip itPrices mostly outside the sweet spot ($0.80–$11.47) — this niche doesn't clear our bar today.
Conversion
Incredible24.5%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great265.85avg incumbent reviews — the moat a new listing must climb
Market size
Okay£121K£121K/yr · 97K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad81%top-5 click share — a locked-up shelf
Growth
Bad-22.7%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand
Avg price
Bad£5.10avg listing price — sweet spot $15–$100
Price range
Bad£0.80–£11.47cheapest to priciest tracked listing — scored on the share inside $15–$100