65
sardines
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great107.13avg incumbent reviews — the moat a new listing must climb
Avg price
Great£16.13avg listing price — sweet spot $15–$100
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Market size
Good£845K£845K/yr · 690K searches
Brand share
Good67%top-5 brand share — brands hold most of the demand
Price range
Good£0.63–£40.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Bad-0.0%90-day search growth — must beat 0% to launch