50
salted caramel chocolate
Worth a lookShows low returns (0.1%), but a small market ($63K/yr) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Price range
Good£1.09–£41.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Review moat
Good1,364.41avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.17avg listing price — sweet spot $15–$100
Growth
Bad-11.1%90-day search growth — must beat 0% to launch
Market size
Bad£63K£63K/yr · 155K searches