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56

salad dressing

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 14Growth 61Conversion 97Competition 75Returns 100Price range 0Avg price 8Brand share 21Review moat 87Quality gap 65

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible15.8%

search→purchase rate — share of searches ending in a sale

Review moat

Great251.47

avg incumbent reviews — the moat a new listing must climb

Competition

Great40%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Good+38.4%

90-day search growth — must beat 0% to launch

Brand share

Bad92%

top-5 brand share — brand-locked demand

Market size

Bad£54K

£54K/yr · 126K searches

Avg price

Bad£2.72

avg listing price — sweet spot $15–$100

Price range

Bad£1.00–£11.30

cheapest to priciest tracked listing — scored on the share inside $15–$100