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rolos chocolate
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Review moat
Great416.79avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Okay£1.43–£25.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£8.61avg listing price — sweet spot $15–$100
Growth
Bad-9.3%90-day search growth — must beat 0% to launch
Competition
Bad76%top-5 click share — a locked-up shelf
Market size
Bad£52K£52K/yr · 62K searches
Brand share
Bad100%top-5 brand share — brand-locked demand