46
rio
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Growth
Great+79.4%90-day search growth — must beat 0% to launch
Price range
Great£11.41–£32.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great416.57avg incumbent reviews — the moat a new listing must climb
Avg price
Great£16.51avg listing price — sweet spot $15–$100
Conversion
Good6.0%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad£57K£57K/yr · 58K searches
Competition
Bad93%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand