41
rice flour
Skip itPrices mostly outside the sweet spot ($2.55–$7.22) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible17.2%search→purchase rate — share of searches ending in a sale
Review moat
Great286.56avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Market size
Okay£134K£134K/yr · 151K searches
Growth
Bad-22.8%90-day search growth — must beat 0% to launch
Competition
Bad83%top-5 click share — a locked-up shelf
Avg price
Bad£5.14avg listing price — sweet spot $15–$100
Price range
Bad£2.55–£7.22cheapest to priciest tracked listing — scored on the share inside $15–$100