43
ribs
Skip itPrices mostly outside the sweet spot ($3.12–$13.78) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great315.52avg incumbent reviews — the moat a new listing must climb
Market size
Okay£117K£117K/yr · 202K searches
Competition
Bad73%top-5 click share — a locked-up shelf
Growth
Bad-9.6%90-day search growth — must beat 0% to launch
Avg price
Bad£6.32avg listing price — sweet spot $15–$100
Brand share
Bad97%top-5 brand share — brand-locked demand
Price range
Bad£3.12–£13.78cheapest to priciest tracked listing — scored on the share inside $15–$100