28
quality street strawberry creams
Skip itSoft demand (-62.5% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible40.11avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay£11.46avg listing price — sweet spot $15–$100
Price range
Okay£6.33–£19.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Competition
Bad87%top-5 click share — a locked-up shelf
Market size
Bad£10K£10K/yr · 83K searches
Growth
Bad-62.5%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier