52
pumpkin puree for dogs
Worth a lookShows low returns (0.0%), but soft demand (-13.1% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great10.9%search→purchase rate — share of searches ending in a sale
Review moat
Good774.29avg incumbent reviews — the moat a new listing must climb
Market size
Good£418K£418K/yr · 332K searches
Price range
Good£4.06–£27.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£11.56avg listing price — sweet spot $15–$100
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Growth
Bad-13.1%90-day search growth — must beat 0% to launch