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prosecco
Launch itA $1.2M/yr market growing +21.4% this quarter with returns at 0.3% — clears our launch bar.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Market size
Great£1.2M£1.2M/yr · 1.2M searches
Price range
Great£5.76–£54.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good501.53avg incumbent reviews — the moat a new listing must climb
Growth
Good+21.4%90-day search growth — must beat 0% to launch
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Avg price
Okay£10.57avg listing price — sweet spot $15–$100
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality