53
poppy seeds
Worth a lookShows low returns (0.0%), but prices mostly outside the sweet spot ($2.05–$9.87) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great254avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Brand share
Good73%top-5 brand share — brands hold most of the demand
Growth
Good+22.8%90-day search growth — must beat 0% to launch
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Market size
Bad£54K£54K/yr · 154K searches
Avg price
Bad£3.82avg listing price — sweet spot $15–$100
Price range
Bad£2.05–£9.87cheapest to priciest tracked listing — scored on the share inside $15–$100