35
pocket coffee
Skip itA small market ($8K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great212.13avg incumbent reviews — the moat a new listing must climb
Avg price
Great£18.26avg listing price — sweet spot $15–$100
Price range
Good£7.80–£32.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Growth
Bad-17.9%90-day search growth — must beat 0% to launch
Competition
Bad89%top-5 click share — a locked-up shelf
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad£8K£8K/yr · 69K searches