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pistachio nuts
Worth a lookShows low returns (0.0%), but soft demand (-17.0% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great11.0%search→purchase rate — share of searches ending in a sale
Review moat
Good626.53avg incumbent reviews — the moat a new listing must climb
Market size
Good£610K£610K/yr · 448K searches
Price range
Good£2.53–£34.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£12.39avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Competition
Bad72%top-5 click share — a locked-up shelf
Growth
Bad-17.0%90-day search growth — must beat 0% to launch