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53

pistachio cream

Worth a look

Shows low returns (0.1%), but soft demand (-42.0% this quarter) keeps it on the watch list.

Market size 57Growth 4Conversion 76Competition 30Returns 100Price range 75Avg price 74Brand share 49Review moat 58Quality gap 68

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great7.3%

search→purchase rate — share of searches ending in a sale

Price range

Great£6.85–£39.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good£14.85

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good1,195.29

avg incumbent reviews — the moat a new listing must climb

Market size

Good£435K

£435K/yr · 401K searches

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-42.0%

90-day search growth — must beat 0% to launch