45
pain au chocolat
Skip itPrices mostly outside the sweet spot ($1.48–$14.52) — this niche doesn't clear our bar today.
Conversion
Incredible24.7%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great456.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Okay£220K£220K/yr · 278K searches
Competition
Bad71%top-5 click share — a locked-up shelf
Growth
Bad-3.2%90-day search growth — must beat 0% to launch
Avg price
Bad£3.21avg listing price — sweet spot $15–$100
Brand share
Bad97%top-5 brand share — brand-locked demand
Price range
Bad£1.48–£14.52cheapest to priciest tracked listing — scored on the share inside $15–$100