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52

pacifico beer

Worth a look

Shows low returns (0.3%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 14Growth 96Conversion 27Competition 13Returns 99Price range 73Avg price 95Brand share 0Review moat 92Quality gap 79

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Growth

Incredible+160.2%

90-day search growth — must beat 0% to launch

Avg price

Incredible£25.70

avg listing price — sweet spot $15–$100

Review moat

Great152.1

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Good£3.18–£46.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad£57K

£57K/yr · 101K searches

Competition

Bad85%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand