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64

olives

Worth a look

Shows searches that convert (23.5% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 58Growth 47Conversion 100Competition 84Returns 100Price range 70Avg price 13Brand share 18Review moat 86Quality gap 50

Conversion

Incredible23.5%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Great272.37

avg incumbent reviews — the moat a new listing must climb

Competition

Great31%

top-5 click share — an open shelf

Price range

Good£1.19–£46.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good£456K

£456K/yr · 426K searches

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+17.3%

90-day search growth — must beat 0% to launch

Brand share

Bad93%

top-5 brand share — brand-locked demand

Avg price

Bad£4.56

avg listing price — sweet spot $15–$100