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negroni
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible17.2%search→purchase rate — share of searches ending in a sale
Market size
Good£504K£504K/yr · 224K searches
Avg price
Good£13.13avg listing price — sweet spot $15–$100
Growth
Good+26.1%90-day search growth — must beat 0% to launch
Review moat
Good1,418.75avg incumbent reviews — the moat a new listing must climb
Price range
Okay£8.97–£18.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand