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naan bread
Skip itPrices mostly outside the sweet spot ($0.68–$2.12) — this niche doesn't clear our bar today.
Conversion
Incredible34.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great265.67avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Market size
Bad£86K£86K/yr · 160K searches
Growth
Bad-18.5%90-day search growth — must beat 0% to launch
Avg price
Bad£1.57avg listing price — sweet spot $15–$100
Price range
Bad£0.68–£2.12cheapest to priciest tracked listing — scored on the share inside $15–$100