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mythos beer
Worth a lookShows low returns (0.0%), but a small market ($36K/yr) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible26.18avg incumbent reviews — the moat a new listing must climb
Growth
Incredible+139.4%90-day search growth — must beat 0% to launch
Avg price
Incredible£30.57avg listing price — sweet spot $15–$100
Price range
Incredible£23.22–£45.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad84%top-5 click share — a locked-up shelf
Market size
Bad£36K£36K/yr · 43K searches