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mothers day chocolate
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Market size
Good£615K£615K/yr · 1.6M searches
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Avg price
Okay£10.17avg listing price — sweet spot $15–$100
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad12,671.29avg incumbent reviews — the moat a new listing must climb
Price range
Bad£1.68–£17.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-35.1%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand