42
moscato
Skip itA small market ($42K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Great205.82avg incumbent reviews — the moat a new listing must climb
Price range
Great£5.49–£44.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£14.70avg listing price — sweet spot $15–$100
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-5.0%90-day search growth — must beat 0% to launch
Market size
Bad£42K£42K/yr · 85K searches
Signals Low Review Barrier