46
moonshine
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Great£21.01avg listing price — sweet spot $15–$100
Price range
Great£7.21–£53.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Review moat
Good999.48avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Growth
Okay+3.7%90-day search growth — must beat 0% to launch
Market size
Okay£109K£109K/yr · 205K searches
Brand share
Bad100%top-5 brand share — brand-locked demand