40
mixed seeds
Skip itPrices mostly outside the sweet spot ($1.11–$12.22) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great8.6%search→purchase rate — share of searches ending in a sale
Review moat
Great397.21avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Okay+3.9%90-day search growth — must beat 0% to launch
Competition
Bad72%top-5 click share — a locked-up shelf
Market size
Bad£92K£92K/yr · 149K searches
Brand share
Bad91%top-5 brand share — brand-locked demand
Avg price
Bad£7.22avg listing price — sweet spot $15–$100
Price range
Bad£1.11–£12.22cheapest to priciest tracked listing — scored on the share inside $15–$100