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mint baileys
Skip itSoft demand (-50.4% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Great£15.46avg listing price — sweet spot $15–$100
Price range
Good£4.62–£33.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,863.44avg incumbent reviews — the moat a new listing must climb
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Market size
Okay£101K£101K/yr · 232K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad97%top-5 brand share — brand-locked demand
Growth
Bad-50.4%90-day search growth — must beat 0% to launch