45
meatballs
Skip itPrices mostly outside the sweet spot ($0.99–$12.95) — this niche doesn't clear our bar today.
Conversion
Incredible21.5%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great363.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Okay£138K£138K/yr · 164K searches
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-10.6%90-day search growth — must beat 0% to launch
Brand share
Bad93%top-5 brand share — brand-locked demand
Avg price
Bad£3.92avg listing price — sweet spot $15–$100
Price range
Bad£0.99–£12.95cheapest to priciest tracked listing — scored on the share inside $15–$100